DO YOU REALLY KNOW YOUR 
CUSTOMERS?

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DO YOU REALLY KNOW YOUR CUSTOMERS?

Learn how marketing automation helps your engage customers.

It’s clear that customer retention is profitable, and that customer engagement is critical. And because we can score customer engagement, our mandate is to put these insights into action.

Our eBook outlines eight steps to turn your marketing automation platform into a customer engagement machine.

Customer Engagement in 8 Action Steps

1. Profile

2. Lifecycle

3. Content

4. Test

5. Check Data

6. Automated Programs

7. Engagement Score

8. Measure and Adjust

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